The Price of Choice: A Double-Edged Sword for Media & Entertainment.
The U.S. video streaming market is projected to reach $750 billion by 2031, according to new data from Future Market Insights. The...
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Michelle Perkins
- Feb 12
- 3 min
Did Advertisers and Streamers Miss an Opportunity on the Big Game Day?
An unprecedented number of people are expected to watch Super Bowl LVII tonight. Brands are spending close to $7 million for a 30-second...
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Lori Marion
- Feb 8
- 3 min
Fade Technology Announces Agreement with castLabs to Provide In-Video Discovery and Buy Capabilities
Fade’s Discover-and-Buy™ solution moves content to revenue while giving viewers a reason to come back Redwood City, CA – February 8,...
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Lori Marion
- Jul 4, 2022
- 4 min
The Rise of Ad-Supported Streaming Services
The recent news of Netflix's entry into an Ad-supported video subscription model has been met with curiosity and opportunity by the...
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